The Learning Resource Metadata Initiative (LRMI) Seeks Learning Resource Publishers’ Feedback


Survey seeks insight into content developers’

awareness of and strategy around metadata


Philadelphia, PA, February 11, 2014 – The Learning Resource Metadata Initiative (LRMI) has launched a new survey to determine if and how publishers are currently tagging or describing their content with metadata. For organizations that are not yet actively engaged with metadata, the survey will explore the challenges and hurdles they face and what tools or supports they might need to get started. The survey is available online and is open now through Friday, February 21, 2014. Publishers who complete the survey will qualify for a chance to win a $50 Amazon gift card.


The survey should take approximately five minutes to complete. In addition to gauging publishers’ knowledge of metadata initiatives that describe educational resources to improve online discoverability, survey questions seek insight that will ultimately help the LRMI better serve the publishing community. Sample questions from the survey include:

  • Do you have plans to tag your resources with metadata in the coming year?
  • How is LRMI metadata being used in your organization (or how will it be used if implementation is planned for the future)?
  • Are there services/supports that would make it easier for you to tag resources using the LRMI specification? Please briefly describe these supports.


Surveys must be completed by February 21, 2014, and those who complete the survey and provide their email address will be entered to win one of three $50 Amazon gift cards. Results from the survey will be compiled in March 2014.


Funded by the Bill & Melinda Gates Foundation and co-led by the Association of Educational Publishers and Creative Commons, the LRMI developed a common metadata framework for describing educational content and products on the web so educators, students, and parents can more efficiently search for quality resources. In April 2013,, the consortium of search engines Microsoft Bing, Google, Yahoo!, and Yandex that is working to establish common metadata tagging across the Internet, adopted the LRMI schema. This means that the LRMI properties can now be indexed as part of the structured metadata that major search engines crawl in their searches.


“The driving force behind this survey is to better understand the landscape of the educational resource community when it comes to metadata,” said Dave Gladney, LRMI project manager at the Association of American Publishers PreK-12 Learning Group. “We want to know if they are aware of metadata initiatives to improve the discoverability of their materials and the experience of the end user; if they are tagging resources and how; and if they aren’t tagging resources, why not?”


To learn more about the LRMI, visit Receive project updates directly by signing up for the free monthly LRMI newsletter, LRMI Update, here.


About The Learning Resource Metadata Initiative
The Learning Resource Metadata Initiative (LRMI) aims to make the educational resource search experience richer for educators and learners and improve the discoverability of resources for content creators. TheAssociation of Educational Publishers (now the nonprofit arm of the Association of American Publishers) and Creative Commons have co-led the project since its founding in 2011.








Activities Surrounding CoSN 2014 to Build Off Conference’s ‘Continuously Connected, Constantly Learning’ Theme 
19th Annual Conference Comes to Washington, DC, March 19-22, 2014

Washington, DC (February 11, 2014) – The Consortium for School Networking (CoSN) will hold an array of thought-provoking, interactive activities prior to and following the association’s 2014 Annual Conference, March 19-22, 2014 in Washington, D.C. The activities will include several pre-conference workshops, the 2014 CoSN International Symposium, an exclusive Certified Education Technology Leader (CETL)™ Exam, exclusive learning tours of historic sites across the nation’s capital, and CoSN’s Annual State Chapter Leaders Institute – all building off the conference’s theme, Continuously Connected, Constantly Learning.
CoSN this week also launched its CoSN 2014 mobile app to allow attendees to navigate the event and receive real-time information at the tips of their fingers. The app is available for download from Apple’s App Store, Android’s Google Play or at the following link:
“The CoSN 2014 experience is only complete through these surrounding events, and this year is no different. Whether it’s before the conference or following the Closing Plenary, CoSN 2014 attendees have a unique opportunity to extend their participation by exploring further our hyper-connected world while collaborating with educational peers to help create a digital learning ecosystem that maximizes student achievement,” said Pat Haughney, 2014 Conference Chair, and Director of Information Services, Barrington CUSD 220, Barrington, IL.
Here is a brief look at pre- and post-CoSN 2014 activities:
  • Workshops. The three-hour, in-depth professional development sessions will give participants tools, tips and lessons learned on major issues from key leaders on the front line. Learn more.
  • 2014 International Symposium. This year’s full-day symposium, in partnership with UNESCO, will ask the question, “Connected learning – what does this mean for formal education?” The forum is a highly interactive learning experience that provides global perspectives and expertise on key issues. Learn more.
  • CETL™ Certification Exam. Attendees will have an opportunity to take the exam and show that they have mastered the knowledge and skills to be successful K-12 ed tech leaders. Applications are currently being accepted for the March 21 exam.  Learn more.
  • Exclusive Learning Tours. Conference attendees can join CoSN on a tour of some of Washington, D.C.’s most historic and important sites, including the Library of Congress, the Department of State and Ford’s Theatre. Learn more.
In addition, CoSN is convening its state chapters for the Annual State Chapter Leaders Institute, March 21-22, to enhance leadership skills and improve the advocacy efforts of chapter leaders. Click here to learn more.
To register for the conference, please visit:
Interested media are invited to attend CoSN 2014 at no cost. Please contact Michael Kaplun or Jennifer Cummings at
For more information, please visit or follow #CoSN14 on Twitter.
About the Consortium for School Networking (CoSN) 
CoSN is the premier professional association for school system technology leaders. The mission of CoSN is to empower educational leaders to leverage technology to realize engaging learning environments. or call 866-267-8747 to find out more about CoSN’s focus areasannual conference and events,  advocacy and policymembership, and the CETL certification exam.


Hook the lead, close the sale: Retargeting 101Thurs., Feb. 13, 1:00-2:00pm ET 

Join us for a free hour-long webinar that will help you develop or refine a retargeting strategy to improve click-throughs and conversion rates for your organization. During the webinar, Anita Avram, Director of Partnerships at Perfect Audience, a retargeting firm, will cover:

  1. What is retargeting and why you should do it
  2. Specific examples of retargeting campaigns
  3. The ins and outs of setting up a retargeting campaign

Register today to see why retargeting works!

Register now – it’s free!


Sponsored by Agile Education Marketing


Anita Avram Anita Avram,Director of Partnerships, Perfect Audience


Agile Education Marketing 925 South Niagara St.
Suite 230
Denver, CO 80224
NASBE Welcomes New Communications Director

Arlington, VA – The National Association of State Boards of Education (NASBE) is pleased to announce Renée Rybak Lang has joined the organization as communications director. Before coming to NASBE, Lang was communications manager of Education Sector, an independent education think tank that recently merged with the American Institutes for Research.

Lang has worked in education policy for more than 10 years, and brings a wealth of strategic communications, online, and social media expertise to NASBE. At Education Sector, Lang led dozens of successful communications campaigns targeting policymakers, the media, and other key audiences, and established the think tank’s award-winning web and social media presence. Prior to this, Lang oversaw the Progressive Policy Institute’s policy work on charter schools and education events, and served as an aide in the New York State Senate. She is a graduate of Binghamton University.

“At a time when communication is central to the work of state boards of education, we are delighted that Renee has joined our team,” says NASBE Executive Director Kristen Amundson. “Her expertise will help NASBE and our members let the public know about the important work they do.”

The National Association of State Boards of Education represents America’s state and territorial boards of education. Our principal objectives are to strengthen state leadership in education policymaking; advocate equality of access to educational opportunity; promote excellence in the education of all students; and assure responsible lay governance of education. Learn more at


Odysseyware Releases 14 Additional Career & Technical Education Courses

To celebrate National CTE month, CTE course clusters in STEM and Agriculture now available from leading online curriculum provider 

(CHANDLER, Ariz.) Feb. 11, 2014 – In celebration of National Career & Technical Education Month, Odysseyware, leading online curriculum provider, has released 14 additional courses in its Agriculture and STEM course clusters.  These courses are the first to be offered since the company launched its new Student Experience earlier this year.

February has been designated National Career & Technical Education (CTE) month by the Association for Career & Technical Education (ACTE) to celebrate the importance of offering our learners every opportunity to be successful in whatever path they choose for life after High School.

“Odysseyware has long been committed to providing the K-12 landscape with the most robust, engaging CTE courses, as it is so important our students are exposed to as many opportunities as possible for life after high school,” said Susan Johnson, vice president of curriculum development for Odysseyware. “We couldn’t think of a better way to celebrate National CTE month than to release more courses in the fields of STEM and Agriculture.”

Odysseyware offers courses in seven CTE career clusters including Business Management and Administration; Hospitality and Tourism; Health Science, Human Services, Information Technology, STEM and Agriculture; and Food & Natural Resources. The company continues to add new courses regularly, both in CTE and other academic areas.

Johnson added, “It is imperative that we support students in their quest to discover what opportunities await them after high school.  By offering the largest library of CTE courses in the K12 market, Odysseyware is in a unique position to partner with districts to meet legislative requirements of CTE and online education being passed across the country.”

Every course is designed by educators to help students acquire core academic skills and take ownership of their own learning. Odysseyware kicked off 2014 with the launch of its new Student User Interface, created to make online learning even more enjoyable and intuitive for every user.

For a complete list of courses, including the 14 that were released today, please visit Odysseyware online here.

About Odysseyware:

Headquartered in Chandler, Arizona, Odysseyware is an innovative, multimedia-enriched online curriculum. Completely web-based, Odysseyware provides 21st century educational solutions by offering the core subjects of history and geography, math, language arts, and science along with enriching electives, CTE, placement testing, diagnostics and professional development.  Odysseyware is thrilled to support all students across the United States that have connected with self-directed learning through Odysseyware. This curriculum is sold directly through regional education specialists.

To learn more, visit or call 877.795.8904.


Goalbook Wins CALSA’s Inaugural Shark Tank Competition

Solution is lauded by Superintendents for providing instructional support to SPED and ELL teachers

PALO ALTO, Calif. (Feb. 11, 2014) — No one knew what to expect at the Shark Tank, a new and innovative feature at the recent California Association of Latino Superintendents and Administrators (CALSA) 8th Annual Focus on Results Symposium.  44 companies were given the opportunity to pitch their products and services to educational leaders from throughout the west coast in a format inspired by the popular television show.

“One of the main goals of the Focus on Results Symposium is to facilitate quality discussions and an exchange of ideas between educators and companies that leads to actionable feedback,” said Tom Davis, Director of Corporate Partnerships for CALSA.  “This year’s activities, including our usual focus group sessions and the Shark Tank, sparked incredible buzz and stimulated dialogue about how to utilize proven teaching and learning strategies with the infusion of technology to best support our teachers, students and parents.”

Goalbook was chosen as this year’s winner of the Shark Tank.  Company leadership presented its Toolkit, a platform created to support educators in designing instructional objectives for special education and English language learner students that are aligned to standards and differentiated.  Goalbook combines pedagogical research with technology to provide teachers with an infrastructure for continued learning.

“Seeing Goalbook alone made this conference worth attending.  The week before, I met with 65 special educators in my district and they asked for support around developing IEPs and instructional goals aligned to Common Core,” said David Cash, Superintendent of Santa Barbara Unified School District, who was one of the “sharks” charged with judging company pitches.

“The product is great, the people are better,” said Kevin Silberberg, Superintendent of Panama-Buena Vista Union School District, commenting on Goalbook.  “We are impressed by the people behind Goalbook.”

Launched in 2011 by two former educators, Goalbook has formed partnerships with more than 200 districts in 40 states.  Its repository of research-based content spans pre-K to grade 12 in academic and social emotional resources.

“The CALSA network provides an incredible opportunity to facilitate deep discussions with experienced educators and leaders who are dedicated to their students,” said Daniel Jhin Yoo, co-founder and CEO of Goalbook.  “With their guidance and feedback, we continue to improve our solutions and further our mission to empower teachers to ensure success and equity for all students.”

About Goalbook

Goalbook’s mission is to empower teachers to ensure access and equity for all students.  The team integrates innovative technology, professional development, and leading pedagogical research to offer a holistic solution for helping teachers personalize instruction for students.  Founded by former teachers and administrators, Daniel Jhin Yoo and Justin Su, Goalbook partners with over 200 district customers in 40 states.  Goalbook was part of ImagineK12’s inaugural class and the first company funded through New Schools Venture Fund’s Seed Fund.  Learn more at


The California Association of Latino Superintendents and Administrators (CALSA) is a community of diverse educational leaders skilled in addressing the needs of Latino/a students and dedicated to increasing the number of highly effective Latino/a administrators.  Learn more


Children’s book author offers $1,000 prize to any U.S. elementary school library

MINNETONKA, Minn. — Author Ron Van Wyngarden honors his first grandchild Hunter with a $1,000 prize drawing for one lucky U.S. elementary school library.

All U.S. elementary schools are eligible to enter. 1st prize is a check to one school for $1,000 and 10 signed copies of Wyngarden’s book “A Stranger Comes to Town.” 25 schools will receive a signed copy of the book as second prize. In addition, there will be a $250 prize available to one home school for their library, as well as a signed copy of Wyngarden’s book. No purchase or financial obligation necessary to enter. The drawing will be held on February 28, 2014.

To enter, a school employee needs to e-mail their school name, mailing address, contact name and e-mail address Winners will contacted by email after the drawing and posted on Wyngarden’s website:

The Van Duren girls were all very smart and good at sports.  Haylie and Rachel were ten-year-old twins.  Haylie was strong and could even beat up the boys if she wanted to.  Rachel could think her way out of any situation.  She was the all-city checkers champion, and could even play chess and beat grownups, something that no other kid in her grade could do.  Kayla was only seven, but she was a quick thinker and could keep up with her sisters, both on their bikes and using her brain.

When the three of them team up to form a detective agency, no mystery stands a chance!  As the sisters patrol the streets of Lake Alamo on their bikes, they’re ready to take on any challenge.  The Van Duren sisters solve mysteries of all kinds, from secret identities to stolen items to bullies, these sisters are ready to take it all on, one case at a time.

Published by Tate Publishing and Enterprises, the book is available through bookstores nationwide, from the publisher, or by visiting or

Rod Van Wyngarden is the Vice President of Sales for Cargill Foodservice.  He is the father of three girls who were the inspiration for the Van Duren sisters in this book.

For more information, please contact Michelle Whitman, publicist, at (877) 727-0697 or send an email